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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">klj</journal-id><journal-title-group><journal-title xml:lang="ru">Казанский лингвистический журнал</journal-title><trans-title-group xml:lang="en"><trans-title>Kazan linguistic journal</trans-title></trans-title-group></journal-title-group><issn pub-type="epub">3033-8751</issn><publisher><publisher-name>Казанский (Приволжский) федеральный университет</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26907/2658-3321.2024.7.3.405-414</article-id><article-id custom-type="elpub" pub-id-type="custom">klj-99</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ФИЛОЛОГИЯ. ТЕОРЕТИЧЕСКАЯ, ПРИКЛАДНАЯ И СРАВНИТЕЛЬНО-СОПОСТАВИТЕЛЬНАЯ ЛИНГВИСТИКА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>PHILOLOGICAL STUDIES. THEORETICAL, APPLIED AND COMPARATIVE LINGUISTICS</subject></subj-group></article-categories><title-group><article-title>Übersetzung von Realia aus englischen und deutschen Medientexten ins Russische</article-title><trans-title-group xml:lang="en"><trans-title>Translation of Realia Words in English and German Media Texts into Russian</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-5842-4453</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Юсупова</surname><given-names>Л. Г.</given-names></name><name name-style="western" xml:lang="en"><surname>Iusupova</surname><given-names>L.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Юсупова Лия Гаязовна – Старший преподаватель</p><p>Казань</p></bio><bio xml:lang="en"><p>Iusupova Liia – Senior Lecturer</p><p>Kazan, Republic of Tatarstan</p></bio><email xlink:type="simple">yu.liya.20.07@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-6701-6483</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кузьмина</surname><given-names>О. Д.</given-names></name><name name-style="western" xml:lang="en"><surname>Kuzmina</surname><given-names>O.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кузьмина Ольга Дмитриевна – Старший преподаватель</p><p>Казань, Республика Татарстан</p></bio><bio xml:lang="en"><p>Kuzmina Olga – Senior Lecturer</p><p>Kazan, Republic of Tatarstan</p></bio><email xlink:type="simple">olga.tari@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Казанский федеральный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Kazan federal university</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>09</day><month>12</month><year>2025</year></pub-date><volume>7</volume><issue>3</issue><fpage>405</fpage><lpage>414</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Юсупова Л.Г., Кузьмина О.Д., 2025</copyright-statement><copyright-year>2025</copyright-year><copyright-holder xml:lang="ru">Юсупова Л.Г., Кузьмина О.Д.</copyright-holder><copyright-holder xml:lang="en">Iusupova L., Kuzmina O.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.kljournal.ru/jour/article/view/99">https://www.kljournal.ru/jour/article/view/99</self-uri><abstract><p>Der Artikel untersucht Realia in englisch- und deutschsprachigen Medientexten und die Möglichkeiten, diese ins Russische zu übertragen. Realia sind Wörter oder Ausdrücke, die nur für ein bestimmtes Volk einzigartig sind und von seinen historischen, kulturellen, sozialen, politischen und geografischen Existenzbedingungen abhängen. Für sie gibt es keine exakten Äquivalente in einer anderen Sprache, was zu Schwierigkeiten bei der Übersetzung führt. In Medientexten kommen Realia häufig vor. Es handelt es sich um Elemente, die ein vollständiges Verständnis des Textes verhindern. Realienwörter in Medientexten haben auch einen pädagogischen Wert, indem sie die Aufmerksamkeit der Studierenden auf die historischen und national-kulturellen Besonderheiten ihres Herkunftslandes lenken und so zur Erweiterung des Hintergrundwissens beitragen. Das Ziel der Studie ist es, die Möglichkeiten der Übersetzung englischer und deutscher Realienwörter in einem Medientext ins Russische zu analysieren. Die Autoren haben dabei solche Methoden wie deskriptive, der kontinuierlichen Stichprobe und der Kontextanalyse verwendet. Das Material für die Studie ist den US- und deutschen Online-Zeitschriften wie The New York Times, Foreign Policy, Fox News, Business Insider, Die Zeit, Der Spiegel, Tagesschau, Deutsche Welle und Focus entnommen. Die Analyse hat gezeigt, dass Realia eine eigene Wortschatzebene bilden. In englischund deutschsprachigen Medientexten finden sich am häufigsten onomastische, gesellschaftspolitische, alltägliche und seltener ethnografische und mythologische Realia. Englische und deutsche Realienwörter in Medientexten werden hauptsächlich mithilfe von Lehnübersetzung, Halblehnübersetzung, Transkription, Transliteration und der deskriptiven Konstruktion wiedergegeben. </p></abstract><trans-abstract xml:lang="en"><p>The paper deals with realia words in the English and German media texts used as a material at the translation practice lessons with university students trained as interpreters and translators. Realia words are unique as they are associated with the history and culture of some nation and its social, political and geographical features. Realia words are often met in media texts. They do not have equivalents in other languages, which can prevent full understanding of the text and cause difficulties in the translation process. Realia words used in media texts have educational value as well, drawing students’ attention to the historical and cultural characteristics of the vocabulary units under study and thereby contributing to the expansion of their background knowledge. The aim of the paper is to analyze the ways of translating realia words used in the English and German media texts into Russian. The authors applied such research methods as descriptive, continuous sampling method and method of contextual analysis. Material for the study was selected from the articles of the US and German media sources, such as The New York Times, Foreign Policy, Fox News, Business Insider, Die Zeit, Der Spiegel, Tagesschau, Deutsche Welle and Focus. The analysis showed that realia words form a separate layer of vocabulary. In the English and German media texts the most common are onomastic, socio-political and everyday realia words, while ethnographic and mythological ones are less frequent. The main techniques applied to translate the realia words under analysis into Russian are calque and half-calque translation, transcription, transliteration and explanatory translation.  </p></trans-abstract><kwd-group xml:lang="ru"><kwd>Realia</kwd><kwd>Übersetzung</kwd><kwd>Übersetzungstechniken</kwd><kwd>Medientext</kwd><kwd>Sprache</kwd></kwd-group><kwd-group xml:lang="en"><kwd>realia words</kwd><kwd>translation</kwd><kwd>translation techniques</kwd><kwd>media text</kwd><kwd>language</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Iusupova L., Kuzmina O., Rakhimbirdieva I. Methods of Translation of German Compound Words in the Publicistic Texts into Russian. Kazan Linguistic Journal. 2022;5(4):559–569. (In German)</mixed-citation><mixed-citation xml:lang="en">Iusupova L., Kuzmina O., Rakhimbirdieva I. 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