Bobyreva N.N. Italian insertions in the English tourism discourse (based on the guidebook “Experience Florence”

The aim of the article is to reveal the role of Italian insertions in the Englishlanguage tourism discourse. The study was based on the text of the book by L. Artusi “Experience Florence”, which is a guide to Florence. The relevance of the study is due to the stable social interest in intercultural communication in the field of tourism and linguistic interest in the language organization of texts serving the tourism industry. At the present stage, linguistics still needs to study interlingual interaction, as well as the means of giving originality, authenticity, and reliability to the text. The importance of the functioning of Italian proper names, the use of quotations in Italian and other insertions to describe city attractions, create the atmosphere, and ensure accessibility for a potential recipient of the text is emphasized. The key research methods were those of semantic and contextual analysis, and the descriptive method. The article describes the functioning of anthroponyms and urbanonyms, including names of streets, museums, squares, bridges, etc. The inclusion of Italian quotations, inscriptions on monuments, etc. is analyzed. Italian proper names are positioned as meaning-forming elements of the text. Examples from the text under study are presented, which illustrates the functioning of Italian-language elements used to convey concepts that are significant from the point of view of the informational and communicative functions of the guidebook as a genre of tourism discourse.

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